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Marketing Madness

AffiliateTraction to Offer Brand Protection

AffiliateTraction is the first affiliate marketing agency to offer affiliate program content oversight for affiliate program management. AffiliateTraction, the multi-national affiliate adverting agency responsible...
Pesach Lattin -
Specials

(InfoGraphic) How to Market Your Blog Post

Wrote a nice blog post, think people will like it? Well, that's obviously the first part, but now you need to market it, drive...
Pesach Lattin -
Specials

Organic Food Makes People Jerks

In off-beat news, the Journal of Social Psychology and Personality Science has published a study that says that buying organic food in turns makes...
Pesach Lattin -
Lawyers Run The World

Where to Sue and Collect!

The interactive marketing space presents a unique set of legal challenges, including what jurisdiction to file a lawsuit in.  Whatever the amount that is owed,...
Richard B. Newman -
Specials

Iran will Destroy…Google?

The government of Iran is pissed about lots of things. It usually has something to do with the United States or Israel, or occasionally...
Pesach Lattin -
Specials

Russian Mob Involvement in Acai Offers

When Brian Weiss was killed on May 10th, Performance Marketing Insider received information from reliable sources  in the industry that pointed to one thing:...
Pesach Lattin -
Specials

Expert Says SEO is Dead

Lately there has been more and more insight into the death of SEO Rankings. While the SEO has been reeling from the Panda and...
Pesach Lattin -
Specials

(InfoGraphic) Banner Ads Don’t Click

Turns out that a lot of people don't click on banner advertising anymore. We already know about "banner blindness" which is occurring at greater...
Pesach Lattin -
Marketing Madness

Facebook Sued for $15B

As their IPO launches, it seems that Facebook is being sued for $15 Billion for improper user tracking. Basically, the suit claims that Facebook...
Pesach Lattin -
Marketing Madness

GM Yanks Facebook Ads

ADOTAS – General Motors‘ announcement yesterday that it was pulling its $10 million Facebook advertising budget came at a choice time — mere days...
Pesach Lattin -
Marketing Madness

75% Don’t Click on Facebook Ads

If you didn’t hear General Motors has decided to stop working with Facebook as it “just didn’t work” according to the brand. It’s a...
Pesach Lattin -
Leaders

(PMI-TV) Luxury Affiliate Marketing

Murray Newlands of Performance Marketing Insider sat down with Aaron Hales of Lattice Media, a UK based luxury performance and affiliate marketing company. Aaron...
Pesach Lattin -
Marketing Madness

76% of Mobile Display Calls are Accidents?

ADOTAS – Pocket-dials and accidental clicks account for the majority of calls businesses receive directly from mobile display ads, according to a report from...
Pesach Lattin -
Marketing Madness

(InfoGraphic) Facebook vs Google Ads.

WordStream has released an interesting InfoGraphic that shows how Facebook's advertising services compared up to Googles enormous Display Network. If you didn't know, the...
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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