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Marketing Madness

Study: Mobile Marketing Will Triple by 2016

There have been countless studies based on the mobile world we live in today, be they about mobile advertising, mobile device usage, or even...
Pesach Lattin -
Marketing Madness

G+ Offers Custom URLs for Cleaner Links

Matthew Inman is a name that is pretty well known by anyone who browses the web a lot. If not, his comic series, entitled...
Pesach Lattin -
Marketing Madness

Social Media Brings Low Conversions

At first, eCommerce was something that could only exist on a computer screen while a buyer was sitting at their desk. Online shopping and...
Pesach Lattin -
Marketing Madness

AOL Launching Ad Supported TV

Netflix is a service that has been extremely popular for a long time now. However, Netflix is not the only popular connected TV providers,...
Pesach Lattin -
Marketing Madness

Pinterest Now Open For Everyone

Everybody has heard of Pinterest, but not everybody has actually experienced using the network. People have always had a harder time joining Pinterest than...
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Marketing Madness

Twitter Has Tons of Fakes Too

A little over a week ago, the news of Facebook’s fake clicks shed a bit of light on their real situation, and after that...
Pesach Lattin -
Marketing Madness

Google+ has been Abandoned

The facts about Google+ are oscillating quite a bit these days from good news to bad. Not long ago, there was nothing but good...
Pesach Lattin -
Marketing Madness

Facebook Throws A Huge Ad-Bone

There are many people that still are not to pleased or impressed with Facebook’s advertising efforts. Since they recently announced more mobile options, however,...
Pesach Lattin -
Marketing Madness

Does Facebook Mobile = Higher CTRs?

Not long ago, we all heard of Facebook’s big mobile ad launch, and advertisers were excited for yet another opportunity to advertise with the...
Pesach Lattin -
Marketing Madness

True.com Bankrupt and Owes $100M

Unfortunately more bad news that will affect affiliate networks and affiliates. Mega-advertiser True Beginnings aka True.com has filed chapter 11 Bankruptcy protection in Texas...
Pesach Lattin -
Leaders

(PMI-TV) Social Media Doesn’t Satisfy

GetSatisfaction CEO Wendy Lea talks about how social media, especially Facebook, is failing to drive conversions in the way that it could.  The problem...
Murray Newlands -
Specials

Bouncing Visitors Kill Conversions

Having a high bounce rate can be frustrating. If you’re unaware of what exactly bounce rate refers to - it’s simply the number of...
Mustafa Khundmiri -
Marketing Madness

Facebook Comments Equal Compliance Issues?

Facebook comments have, for a long time, been used for engagement between consumers and advertisers or brands. Now, it seems that many advertisers are...
Pesach Lattin -
Specials

Get Deadbeat CPA Networks to Pay You!

By now, we all know the value of working with a trustworthy network. Unfortunately, many networks and affiliates continue to lose substantial revenue to...
Peter Tarr -
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Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...
Lawyers Run The World

Did Your Company Receive a Letter From the FTC?  FTC Warning Letters and Notices of Penalty Offense

Recipients of FTC warning letters and notices of penalty offense should be on high alert and act quickly. ...

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Streaming’s Big Lie: The Future of TV Is Already Broke

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How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

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