Tuesday, January 21, 2025

Specials

FTC & DOJ To Split $13.62 Million in Funds Seized from Online Poker Sites

Anyone who has participated in, or had any dealings with online poker sites such as PokerStars and Full Tilt will remember “Black Friday” in...

Supreme Court over Affiliate Tax

The Performance Marketing Association is pleased to announce that today it filed an amicus curiae brief (friend of the court) with the US Supreme...

Online Ads to Be Screwed by Google?

Google recently announced that they were looking into the option of discontinuing the use of third-party cookies for tracking browsing habits.  In their place,...

The Death of Keyword Data?

Many marketers who rely on search engines for traffic woke up from pleasant dreams, only to find themselves in the middle of a nightmare. ...

New York State Continues Assault on Astroturfing

Following a lengthy investigation and enforcement process, the New York Attorney General announced this week that nineteen companies, including SEO companies and their clientele,...

Click to Call Works Best

Everyone knows that having a mobile website is essential to the success of just about any type of business.  What many may be missing...

Fake Reviews Result in Fines for SEO Companies

The NY Attorney General has settled with 19 SEO companies & small businesses which have agreed to pay more than $350,000 in combined fines. ...

Affiliate Summit and Air to be Free For Some

Affiliate Summit, the premier affiliate marketing convention and tradeshow, has launched a promotion to see whether a member of the Affiliate Summit community is...

(VIDEO) How to Improve PPC Campaigns

Jennifer Selleck introduces some simple methods to start Pay Per Click Campaigns (PPC). Paid advertising is one of the most effective ways to get...

Siri Search Defaults to Bing with iOS 7

With all the excitement coming out concerning the launch of the new iPhone 5C and 5S there has been no shortage of news articles...

Chinese Search Shakeup

The third and fourth largest search engines in China have joined forces to attempt to improve their standings in the large Chinese search market. ...

Facebook “Like” Protected by First Amendment

The US Fourth Circuit Court of Appeals ruled that “Liking” something on Facebook is considered a form of speech, and is protected by the...

PMA Compliance White Paper Released

The Performance Marketing Association Compliance Council has recently published an in depth white paper and guide on evaluating network compliance.  Compliance plays an integral...

All Networks Should be using Redirect Service

If you are a CPA or Affiliate Network and you are not using a redirect service, you are missing out on easy money that...

Latest news

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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