The Italian Parliament passed a new measure which will prevent companies from buying Internet ads from companies outside of the country. The law was put in place because of the fact that large companies like Google would sell their ads through a regional company in a more tax friendly location. In Google’s case, they would … Read more
A recent study from Stone Temple Consulting has found that when it comes to SEO benefits, Facebook isn’t an important factor. The study looked at things like how many times a story gets shared, liked and other factors, and then compared it to how soon and how often the page being discussed gets indexed by … Read more
Google has recently announced an update to their Google Analytics tool that should help many marketers understand more about what types of efforts are having the biggest effect. Marketers have long complained that it was difficult to accurately see what types of SEO investments had the best ROI, and this new update is set up … Read more
It’s that time of the year again, all the pain, the agony, the stress, of……. attending the Affiliate Summit. It can be a mass of confusion if you are not prepared, even the experienced have fallen. There is so much to see and so many people to meet and talk to. Which sessions do you … Read more
Clickmob has long been a long been an innovator and leader in mobile advertising and marketing solutions, and today they launched another great product. They are now offering a mobile phone call advertising marketplace for small businesses and enterprises. This marketplace was created due to the growing demand for services that put customers directly in … Read more
eMarketer has released a new market forecast which shows that mobile advertising will end 2013 at about $9.6 Billion for the year. That is almost double the $4.36 billion in 2012. This is just the latest in series of reports from a variety of different sources that show this dramatic growth in the mobile advertising … Read more
Experience Advertising, Inc, which is the number one ranked affiliate marketing company, according to TopSEOs.com, has rolled out their annual holiday promotions to their affiliates. Experience Advertising runs promotions for their clients through the Commission Junction and ShareaSale networks, which are two of the largest and most well respected affiliate networks in the World. Each … Read more
While you prepare to celebrate the twelve days of Christmas, here are 12 holiday marketing mistakes to avoid. Remember the holiday, or the Christmas shopping season is defined as November and December. Also don’t neglect these special shopping days for 2013: Black Friday (November 29), Small Business Saturday (November 30), and Cyber Monday (December 2). … Read more
If you are in the business of Internet marketing, as an advertiser or publisher, and you are using a blog; this article is aimed at you. Why do you have a blog? I hope you aren’t answering this question with: “Well every company has one now, it’s something you have to do … ” or … Read more
Adknowledge’s email channel, AdStation, has announced CPM-based pricing for email advertisers and it looks like it’s really worth taking a look at. Highly targeted to specific audience segments, AdStation mailings are thus far generating ROI beyond that of paid search, including Google! Check it out here. According to Adknowledge advertising partner 3 Day Blinds, AdStation is … Read more
LeadBolt has been a major player in the mobile app development and advertising market for some time, and they have just announced an innovative new ad format. This format, called “Audio Ads” is designed specifically for mobile devices using either the iOS or Android OS. The format harnesses the gyroscope technology that exists in almost … Read more
Google has recently started caching images for emails that come into their Gmail system so that they can serve them directly, rather than retrieving them from the sender’s servers. When this was announced, many email marketers were concerned with the fact that they would lose some of the reporting abilities. In the old system, for … Read more
Rakuten LinkShare, a global leader in performance marketing, has recently published a press release where they went over their results during ‘digital week’ which includes Thanksgiving, Black Friday and Cyber Monday. They experienced double-digit growth, year over year, and “unprecedented results in transactions conducted on mobile devices.” This is just the latest report we’re seeing … Read more
Original Mix by Pace Lattin & Bryce Graven, produced by PMI. If you are successful, you have to accept one thing: Haters. The moment you start doing well, you are going to find that there are jealous people who have nothing better to do than spend their time trying to shame you. For whatever reason, there is … Read more
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