Saturday, December 21, 2024

Email Marketing

New Option for SME’s To Optimize Return Via Internet Marketing

It used to be that, as an SME,  in order to successfully market your business, you would need to come up with a marketing...

New York State Passes Legislation Increasing Telemarketing Transparency

According to reports, the number of Do-Not-Call complaints in New York State has been steadily increasing. New Yorkers filed more than 228,900 Do-Not-Call complaints...

7 Ways to Build Customer Loyalty with Automatic Content Marketing

Build Customer Loyalty by Automating Content marketing “Email can play a big role in content marketing success,” said Dan Forootan, president of StreamSend Email Marketing....

Pinterest Looks to Work with Several Companies for Performance Marketing

Since April 2015, Pinterest has given access to buy ads and post content on its platform to certain companies that have gained Pinterest’s “Good...

Sensei Artificial Intelligence Uses Predictive Subject Lines in Email

Adobe announced a new AI called Sensei. Sensei is a “framework and set of intelligent services” that will be incorporated in its Creative, Marketing...

Why is LeadClick’s CoreLogic vs. FTC So Important to Affiliate Marketing?

LeadClick (now owned by CoreLogic) managed an affiliate marketing network, until it closed its doors in 2011 and moved it's entire business to CoreLogic....

Massive Spam Attack Resulting in Marketing Email Lists Being Blocked!

Email marketing is one of the most important tools digital marketers have today.  After a recent spam attack, however, many marketers may find that...

[VIDEO] Evan Weber Knows What is Hot in Digital Marketing

Everyone in Performance Marketing knows Evan Weber. Every event, every publication, everywhere there he is, for as long as I remember talking up the...

Whitepaper | The State of Marketing 2016

Incite Group has just released their new whitepaper, which includes comprehensive research on a variety of different topics related to marketing today.  The report,...

Consumers Don’t Trust Email Marketers

A recent study was completed looking at European email marketers, and how consumers perceive them.  The study was part of the effort to determine...

What Drives Email Sign-Ups?

A new study was performed by Adestra that looked into why consumers tend to sign up for marketing emails.  As any marketer that uses...

Yancy Naughton Wants Email Traffic

Heather Vale of Performance Marketing Insider caught a few minutes of time with Yancy Naughton, Founder of HasTraffic and featured expert speaker at Affiliate...

Infographic from Instiller will Improve eMail Marketing Efforts

Everyone knows that email marketing is one of the best and most effective ways to generate sales for a business.  Doing your email marketing...

Survey: Most Small Businesses Clueless with Marketing

Running a small business is never easy.  In the vast majority of cases just one or two people will be responsible for virtually every...

Latest news

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...

What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

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FTC Sends Warning Letters to Healthcare Lead Generators

The Federal Trade Commission is watching the healthcare lead...