Most recent articles by:

Tony Cohn

Tony Cohn is a marketing manager with Adscend Media, a leading incentive-based advertising network. Tony has a wide range of performance marketing industry experience and comes from a social media and SEO background. Originally from the Bay Area, Tony currently resides in Sacramento, CA.

Specials

5 Ways that Meeting with Adscend Media Can Enhance Your Affiliate Summit ROI

Known for content locking, Adscend Media has been a leading incentive CPA network since their inception in 2009. If you are heading to Affiliate...

Tony Cohn - 2014-01-09

Must read

Marketing Madness2025-01-07

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

Lawyers Run The World2025-01-07

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

Lawyers Run The World2025-01-07

Did Your Company Receive a Letter From the FTC? FTC Warning Letters and Notices of Penalty Offense

Recipients of FTC warning letters and notices of penalty...

Adtech2025-01-07

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

Adtech2024-12-20

2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will...

Marketing Madness2024-12-18

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Adtech2024-12-13

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

Marketing Madness2024-12-09

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Adtech2024-12-06

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...

Leaders2024-12-05

Sam Bloom: Marketing’s Last Sane Man?

How He’s Keeping His Cool While Everyone Else Chases...