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Adotat Staff

ADOTAT: Where brilliance meets marketing magic! Our team of marketing aficionados is here to make your brand shine. With 30,000+ C-level subscribers, we're the go-to online advertising publication for Chief Marketing Officers. Join us as we redefine the art of captivating audiences and turning heads in the world of marketing and advertising. Together, we'll make your brand the talk of the town!
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News

Lies, Damn Lies, and Advertisements: FTC Sends Warning to Gwyneth Paltrow

The Federal Trade Commission (FTC) has issued a warning to advertisers, urging them to back up their product claims or face steep civil penalties....
Adotat Staff -
Marketing Madness

Will the Advertising Industry Collapse in 2024?

As the dust settles on the collapse of Silicon Valley Bank and Signature Bank, the ad industry is left wondering if this is the...
Adotat Staff -
Marketing Madness

Musk’s Twitter Follies: Alienating Advertisers and Pushing Profits Down

Elon Musk, the eccentric billionaire and CEO of SpaceX and Tesla, is making headlines once again as he prepares to attend the upcoming MMA...
Adotat Staff -
Metaverse

Virtual Dreams, Real Nightmares: The Pitfalls of Metaverse Expansion

Retailers are walking back their metaverse expansion plans suddenly, causing some to question the future of this virtual world. Brands have been using the...
Adotat Staff -
Leaders

Epic Games’ Vision of the Metaverse: An Open and Interoperable Ecosystem

The concept of the metaverse has been around for decades, but it wasn't until recently that it gained mainstream attention. With the rise of...
Adotat Staff -
Hiring & Management

The Future of HR Tech? HiBob’s New CMO Sarah Reynolds Thinks So

HiBob, the company behind Bob, the revolutionary HR platform, is excited to announce the appointment of Sarah Reynolds as its new Chief Marketing Officer....
Adotat Staff -
News

Dolphin Entertainment makes a Splash with New CMO Hire Ellie Doty

Dolphin Entertainment, Inc. (NASDAQ:DLPN) has made a major splash in the entertainment, hospitality, and technology marketing industry with the hiring of Ellie Doty as...
Adotat Staff -
Hiring & Management

Marketing Maverick Jeremy Cornfeldt Joins Tinuiti

Tinuiti, one of the largest independent performance marketing firms in the US, has appointed Jeremy Cornfeldt as its first-ever President. With over two decades...
Adotat Staff -
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The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

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