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Robert Glazer

Robert Glazer is the founder of Acceleration Partners, a digital strategy and marketing agency for rapidly-growing consumer products and services companies. Acceleration Partners manages some of the industry’s top-performing affiliate marketing programs including adidas, Shutterfly, Tiny Prints, One King’s Lane, Blurb, Tea Collection, Shoedazzle, and Layla Grace. He is also a board member of the Performance Marketing Association.

Email Marketing

Who is Killing Affiliate Marketing?

Recently, Impact’s Matt Moore authored a byline — one part explainer and one part future vision — on the affiliate marketing space, relative to marketing as...

Robert Glazer - 2020-12-01

Leaders

How to Win Affiliate Marketing During Covid19

As Covid-19 disrupts “business as usual” and impacts consumer behavior around the world, companies of all shapes and sizes are discovering they must adjust...

Robert Glazer - 2020-05-12

Marketing Madness

Discovering Values during #Covid19

As weeks are turning into months in our new normal, I’ve found it helpful to spend time focusing on the progress being made in...

Robert Glazer - 2020-05-06

Leaders

Closing Time

Let’s face it, it's pretty easy to be a great leader and kind to others when things are going well. When sales are doubling...

Robert Glazer - 2018-11-16

Leaders

Art of Brevity

Last week was the deadline to turn in the draft of my next book, Outperform, which will be released next Fall and features the principles...

Robert Glazer - 2018-11-02

Leaders

Practicing Distraction

I can say with confidence that I am probably the least popular person in my household this week. While there are likely a few...

Robert Glazer - 2018-10-19

Specials

Why Cheap Affiliate Management Doesn’t Work

ADOTAS – More often than not, companies that are not happy with the state of their affiliate program and/or their manager are struggling for one...

Robert Glazer - 2013-05-24

Specials

Need to Evaluate an Affiliate Program? Use a Tier Analysis

Marketing managers usually have a pretty good gut feel for their program costs. When it comes to affiliate, it is not uncommon for them...

Robert Glazer - 2012-11-30

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Adtech2024-11-21

Robert Glazer

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PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

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Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

Streamlined or Screwed? The Real Cost of Curation for Publishers

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

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The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

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Zeta Global: AI Hype, Data Breaches, and Damage Control

The AdTech Wizard of Odds: Gareth Holmes on Streaming Ads, Helicopters, and Unleashing Sweden’s Secret Sauce

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

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Robert Glazer

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