Thursday, January 30, 2025

Most recent articles by:

Richard B. Newman

Richard B. Newman is an Internet Lawyer at Hinch Newman LLP focusing on advertising law, Internet marketing compliance, regulatory defense and digital media matters. His practice involves conducting legal compliance reviews of advertising campaigns across all media channels, regularly representing clients in high-profile investigative proceedings and enforcement actions brought by the Federal Trade Commission and state attorneys general throughout the country, advertising and marketing litigation, advising on email and telemarketing best practice protocol implementation, counseling on eCommerce guidelines and promotional marketing programs, and negotiating and drafting legal agreements.

FTC Finds Contractual Online Search Advertising Restrictions Unlawful

A recent Federal Trade Commission antitrust opinion (“Opinion”) explains why 1-800 Contacts entered into a number of unlawful anticompetitive agreements by restricting the use...

Recent FTC CIDs Focusing Upon Financial Privacy

An interesting trend has been developing with Federal Trade Commission Civil Investigative Demands (CIDs). Of late, the agency has been focusing on deceptive and unfair trade...

How Performance Marketers Can Protect Corporate Trade Secrets

Performance marketers should always consider the steps they can and should take to protect valuable corporate assets, including trade secrets, confidential information, copyrights and...

FBI Initiates Media Buy Fraud Investigation

The Association of National Advertisers recently confirmed the existence of an investigation by the Federal Bureau of Investigation and the United States Attorney’s Office for...

Canadian Company Receives First GDPR Enforcement Notice

The European Union’s General Data Protection Regulation became effective in May 2018. It establishes individual privacy rights and requirements for the collection, processing and...

Court Rules on Statutory Limits to FTC Enforcement Authority

Earlier this year, a federal judge in Delaware dealt a blow to Federal Trade Commission jurisdiction when it partially dismissed a lawsuit it filed...

Court Rules Cryptocurrencies are “Commodities”

In January 2018, the Commodity Future Trading Commission initiated legal action against My Big Coin Pay, Inc. MGC is the creator of the My...

What Nutra Marketers Must Know About the “Prior Substantiation” Doctrine

The Federal Trade Commission’s continued commitment to ensuring that marketers possess a reasonable basis for express and implied advertising claims before they are disseminated...

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Streaming was supposed to be the savior of TV—the...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...