Thursday, January 30, 2025

Most recent articles by:

Press Release

This is a press release issued by the company involved. Performance Marketing Insider publishes press releases that we feel are useful for the industry at large. You can send all press releases to press@pacedm2.wpengine.com

TranDotCom’s Integration with CPA Detective Changes the Lead Buying Landscape

TranDotCom completes integration with Gold Partner CPA Detective to offer superior lead fraud detection to clients. CPA Detective’s industry leading technology now allows lenders to...

Rapid Response Marketing, LLC Selects Ezepo for Suppression Compliance

Ezepo, an innovative solution for email suppression compliance is excited to announce that Rapid Response Marketing, LLC, a leader in the lead generation industry...

Impact Radius Choses CPA Detective For Fraud Protection

Impact Radius Partners with CPA Detective to Offer Next Generation Fraud Detection Technology Advertisers, agencies, and online retailers can now obtain a snapshot of their...

MediaTrust Sold

LOS ANGELES, California - December 5, 2012 - Webxu, Inc. (OTCBB: WBXU), a media company that owns and operates a network of consumer branded websites and...

MediaWhiz Grows Fast with Click-To-Call

MediaWhiz, a leading integrated digital media agency, today released results from the first six months of managing clients’ click-to-call campaigns in partnership with RingRevenue....

Vacation Rental Affiliates get an outstanding 8%

Netamatix launched their online booking system in 2007 and have built an affiliate network to plug into the booking engine. The system has seen...

UK GAME Finds Winning Team with Affiliate Window

Leading video game and console specialist retailer, GAME has consolidated its affiliate activity appointing global performance network, Affiliate Window as its sole partner. After years...

Trends in Lead Generation –What you should be doing right now

NEW YORK, NY – The lead gen industry is a billion dollar business, with ad revenues increasing from $1,322 billion in 2010 to $1,522...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...