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Press Release

This is a press release issued by the company involved. Performance Marketing Insider publishes press releases that we feel are useful for the industry at large. You can send all press releases to press@pacedm2.wpengine.com

Cake Marketing Merges Technology with Tipalti

 Tipalti, the online automated global mass payment platform that makes it fast, easy and affordable to send payments to any vendor in 190 countries,...

Adknowledge Announces Acquisition of SocialWeekend Labs

SAN FRANCISCO, CA--(Marketwired - Apr 8, 2013) - Adknowledge announced today that it has acquired Montipay, Inc., doing business as SocialWeekend Labs, which operates...

AdStation Deliverers Highest Email eCPMs

Today AdStation, Adknowledge’s email network channel, announced record high earnings being paid to partners using the company’s “AdStation Integrated” solution. Improved functionality, combined with...

7thingsmedia buys stake in platform Fashion Traffic

London, UK – 18th March 2013 – London and New York-based digital media agency, 7thingsmedia announced today that it has bought an equity stake...

Erin Cigich of Clickbooth wins Award

SARASOTA, Florida (March 7, 2013) – Leading performance-based marketing network, Clickbooth, congratulates President and Manager, Erin Cigich, who has been selected as a Glass...

Eradicating LeadGen Fraud, Increasing Lead Quality: We’re On It

Two LeadsCouncil 2013 'Most Innovative Company' LEADER Award Winners partner to provide most comprehensive solution for restoring integrity (and ROI) in the lead generation market. CPA...

WhatRunsWhere Launches First In-App Ad Tracking Service

 San Diego – Giving advertisers and agencies the ability to track competitors’ use of in-app advertising for the first time, WhatRunsWhere (www.whatrunswhere.com), the service that...

WhatRunsWhere and Advertising Red Books Launch Data Sharing Partnership

Agreement Enables Both Companies to Provide Users with More Detailed Competitive Ad Intelligence SAN DIEGO / NEW YORK – WhatRunsWhere (www.whatrunswhere.com), the service that enables advertisers...

Must read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Let’s talk about The Trade Desk (TTD) and their...

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

PubMatic has officially stepped into the lion’s den, announcing...

Zeta Global: AI Hype, Data Breaches, and Damage Control

Zeta Global (NYSE: ZETA), the self-proclaimed “AI-Powered Marketing Cloud,”...

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...