Friday, December 27, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Discover The Secrets of Email Secret Sales

When we’re not “in the know,” it’s human nature to exercise our curiosity and seek out the truth. When we’re kept in the...

New Do-Follow Article Submission Sites List

If you aren’t familiar with article writing for traffic, it is still one of the best ways to generate targeted traffic to your website...

Email Marketing for the Mobile Set

ADOTAS – Reading this article on your smartphone? You are not alone. With the advent and further enhancements of the iPhone, Blackberry, Droid and...

Great Email Subject Lines Explained!

Despite repeated proclamations of its extinction, rumors of the death of email marketing have been greatly exaggerated — especially since email and...

Guide to Affiliate Summit West 2011 in Las Vegas

The time has come again for the affiliate marketing industry to meet in Sin City. My old friends Missy and Shawn have moved their...

What is Affiliate Summit?

So, what is Affiliate Summit? Having survived a canceled flight back from Vegas and the craziness that ensues after being out of the...

How to Make the Best EDU & Grant AutoResponder

If you’ve never tried the EDU revenue stream, I’m about to teach you a proven and successful way to use the EDU and grant...

How to Make Every Monday "Cyber Monday" at 7Search

It's the New Guy again, back with some insight from the PPC front. Obviously, we are in the middle of the peak shopping season...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...

Sam Bloom: Marketing’s Last Sane Man?

How He’s Keeping His Cool While Everyone Else Chases...

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Mobile app advertising: the wild frontier where brands hope...

Mobile Web Ads: The Walking Dead of Digital Marketing

Mobile web advertising is the embarrassing uncle at Thanksgiving—awkward,...

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Adtech is starting to feel like a carnival funhouse—flashy,...

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...