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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Email Marketing

6 Major Mistakes in Affiliate Email Marketing

You don't want to lose out on a cheap and effective way to manage your affiliate marketing campaigns, right? Email marketing allows you to...

Pesach Lattin - 2011-04-18

Leaders

Lucas Brown is the Santa Claus of Affiliate Marketing. He Has Offers.

I have to be honest, before this interview I knew nothing about HasOffers whatsoever, except that anyone could make their own affiliate network using...

Pesach Lattin - 2011-04-13

Marketing Madness

Reddit, a Great Source for Traffic.

If you don’t know about Reddit, then you probably either work very hard during the day, or you don’t smile enough. Forget Facebook, forget...

Pesach Lattin - 2011-04-13

Specials

Is Facebook Social Marketing Really That Important?

Right now, perhaps the biggest "new job" in online media is the social media manager, and similarly the social media management company. ...

Pesach Lattin - 2011-04-05

Specials

Epic FKA Azoogle to Leave Affiliate Business

In the strangest news this year, Epic Advertising Announced that they were no longer going to be in the Affiliate and Performance Marketing space,...

Pesach Lattin - 2011-04-01

Specials

Lessons Learned While Fighting the Affiliate Nexus Tax

Waging battles in the growing number of states proposing affiliate nexus bills that threaten affiliate marketers is a lot like the classic ...

Pesach Lattin - 2011-03-29

Leaders

M’thinks that Chris Trayhorn Knows Performance

A few years ago someone told me that someone was making a print magazine for the performance marketing industry. I was pretty damn sure...

Pesach Lattin - 2011-03-23

Marketing Madness

Incentive and Content Unlocking Programs that Work

There has been a lot of negative press lately about incentivization and content programs in affiliate marketing. I’ve personally written a bunch of stuff...

Pesach Lattin - 2011-03-21

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Pesach Lattin

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