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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Marketing Madness

Affiliate PayPal Taxes & Asset Protection Strategies

As you may know, this year PayPal will start reporting the income received by many affiliates via the PayPal. While this is limited only...
Pesach Lattin -
Specials

Five Things that Brand Media can Learn from Affiliates

One thing hasn't changed since I started working in this industry over a decade ago: brand marketers still often look at performance ...
Pesach Lattin -
Email Marketing

6 Major Mistakes in Affiliate Email Marketing

You don't want to lose out on a cheap and effective way to manage your affiliate marketing campaigns, right? Email marketing allows you to...
Pesach Lattin -
Leaders

Lucas Brown is the Santa Claus of Affiliate Marketing. He Has Offers.

I have to be honest, before this interview I knew nothing about HasOffers whatsoever, except that anyone could make their own affiliate network using...
Pesach Lattin -
Marketing Madness

Reddit, a Great Source for Traffic.

If you don’t know about Reddit, then you probably either work very hard during the day, or you don’t smile enough.  Forget Facebook, forget...
Pesach Lattin -
Specials

Is Facebook Social Marketing Really That Important?

Right now, perhaps the biggest "new job" in online media is the social media manager, and similarly the social media management company. ...
Pesach Lattin -
Specials

Epic FKA Azoogle to Leave Affiliate Business

In the strangest news this year, Epic Advertising Announced that they were no longer going to be in the Affiliate and Performance Marketing space,...
Pesach Lattin -
Specials

Lessons Learned While Fighting the Affiliate Nexus Tax

Waging battles in the growing number of states proposing affiliate nexus bills that threaten affiliate marketers is a lot like the classic ...
Pesach Lattin -
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ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

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