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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Marketing Madness

Three Effective List Building Methods

List Building continues to be one of the most effective methods of keeping visitors and bringing them back again and again. If you are...
Pesach Lattin -
Marketing Madness

Affiliates Revolt Against Clickbank?

The FTC made it clear this year that they were not going to take crap, according to confidential insiders in the industry, it was...
Pesach Lattin -
Leaders

Dale Carr of LeadBolt Unlocks Revenue

In our continuing our series on Content Unlocking, we present another interview, this time with Dale Carr, the owner and CEO of LeadBolt. LeadBolt...
Pesach Lattin -
Marketing Madness

INTENTclick

NOTE: SITE IS NOT LOADING, ARE THEY CLOSED?   INTENTclick is an exclusive performance network by Kontera Technologies, distinct from Kontera’s premier brand network. INTENTclick contains content...
Pesach Lattin -
Marketing Madness

Blue Phoenix Network

Blue Phoenix Media is a performance-based online advertising network comprised of a variety of large to medium vertical sites, portals and email publishers. We...
Pesach Lattin -
Marketing Madness

Amped Media

Founded in early 2006, Amped Media is an established Affiliate / Lead Generation Network aimed at offering a better solution for performance marketing publishers...
Pesach Lattin -
Marketing Madness

Ads4Dough

We’ve been there. We know what it’s like to be an Affiliate. At most Affiliate Networks, the Affiliate Managers merely focus on bringing in...
Pesach Lattin -
Marketing Madness

Adjoozey

Adjoozey is a leading global affiliate network that has successfully helped affiliates and advertisers alike grow their online business. They have a strong emphasis...
Pesach Lattin -
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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...
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A civil investigative demand (“CID”) is the instrument by...
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Did Your Company Receive a Letter From the FTC?  FTC Warning Letters and Notices of Penalty Offense

Recipients of FTC warning letters and notices of penalty...
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The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...
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 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...
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Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...
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Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...
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When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...
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Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

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