Friday, November 15, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Conversion Testing: Free Trial Accounts From Conversion202

Tracking202, Inc., a PPC solutions provider, has launched Conversion202 (www.Conversion202.com). Conversion202 is a Web-based software that allows online marketers to test and optimize their websites...

Essociate Threatens to Shut Down Industry

Never heard of the company Essociate? Neither has most of the industry. That’s because their business model, according to many CPA network owners I...

Above All Offers

Above All Offers is a new network created by the founder of BlueHatSEO.com. They seem to have some interesting technologies built themselves, including optimization...

Epic Claims First to 50,000 Pubs

According to an email blast sent by Audrey Breheney, Epic fka Azoogle is celebrating reaching 50,000 publishers. Not only are they mentioning this fact,...

Three Effective List Building Methods

List Building continues to be one of the most effective methods of keeping visitors and bringing them back again and again. If you are...

Affiliates Revolt Against Clickbank?

The FTC made it clear this year that they were not going to take crap, according to confidential insiders in the industry, it was...

Dale Carr of LeadBolt Unlocks Revenue

In our continuing our series on Content Unlocking, we present another interview, this time with Dale Carr, the owner and CEO of LeadBolt. LeadBolt...

INTENTclick

NOTE: SITE IS NOT LOADING, ARE THEY CLOSED?   INTENTclick is an exclusive performance network by Kontera Technologies, distinct from Kontera’s premier brand network. INTENTclick contains content...

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Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...