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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Marketing Madness

RevResponse

The Largest B2B Specific Lead Generation Network on the Web. RevResponse empowers B2B web publishers with contextually relevant offers like free magazines, white papers,...
Pesach Lattin -
Marketing Madness

Scrubkit

Scrubkit is an extremely powerful fraud analytical system with a proven track record of identifying fraud in real time. It's a living breathing system...
Pesach Lattin -
Marketing Madness

Pay-Per-Call Hits Networks

HasOffers, the affiliate tracking company out of Seattle, is already pretty well known for their ridiculous API.  They always seem to be the guys...
Pesach Lattin -
Lawyers Run The World

Facebook Marketing = Go to Jail?

According to legal analysts, there is a law being passed which could in theory make many types of affiliate marketing a federal felony. In...
Pesach Lattin -
Marketing Madness

Jesse Willms Assets Frozen

Marsha J. Pechman, Federal Judge out of the Western District Court of Seattle has ordered all the assets of Marketing Millionaire and accused scammer...
Pesach Lattin -
Email Marketing

Company Claims Email Marketing Patent

In the category of “WTF” news, comes the claim from a company that they own the patent to email marketing. Yes, you heard me...
Pesach Lattin -
Marketing Madness

Twilight Film Studio sues Affiliate Marketer

In the “very interesting” news category, Summit Entertainment LLC, the film studio that makes the “Twilight” series of films, has sued the owner of...
Pesach Lattin -
Leaders

Peter Bordes Leads the Industry

Peter Bordes is not shy for words. He’s become one of the most outspoken members of the Performance Marketing Industry, and has made it...
Pesach Lattin -
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Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...
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Breaking the Sound Barrier in Mobile Gaming Ads: Elad Stern Isn’t Playing by the Old Rules

If you think mobile gaming ads are as enjoyable...
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The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

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