Friday, November 15, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

LeadClick EAdvertising Closes Doors

LeadClickMedia, a CoreLogic company, has reportedly shut their doors. Calls to their office were unreturned, and no one picked up the operator extension. According...

Google+1 Coming to Display

Google has announced that they will be adding +1 buttons to all the ads in their display network. Similar to the “Like” button on...

Display Entrance Still Hard

Over the last few years, we’ve heard all the talk about display advertising, real time bidding platform, demand side platforms, exchanges, you name it....

Matt Cutts Says Use REL=Author Tag

If you are one of those people using Article marketing as a method of promoting your content, you should have already read some of...

NDemand to Host Biggest MeetUp Ever

If you haven’t already heard, my friend Mike Pacheo, aka “Affiliate King” is holding a kick ass meetup in Puerto Rico for about anyone...

ClickBank Kills JV Marketing Products

As we previous mentioned, ClickBank has been under enormous pressure by the FTC (Read Clickbank FTC) to make changes its program after numerous customer...

California Affiliate Tax Repealed?

As you may know, just a few months ago, CA Governor Brown signed into a law an affiliate tax that had taxed purchases by...

New Facebook “Want” Button = Money

Perhaps you are one of the many people bitching about the Facebook layout changes. Personally, I don’t care if Facebook changes into the ugliest...

Must read

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...