Thursday, November 14, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

PayPal Crashes Affiliates

According to PayPal technical support, emails received on October 11th, 2011 contained a code that inadvertently crashed many affiliates Outlook emails. As of 10pm...

2nd Account

From the makers of AdJoozey. 2nd Account is a private network of dedicated email marketers, media buyers, PPC/PPV marketers, and search engine marketers. Our...

Facebook Prices Jump

According to a White Paper released by Efficient Frontier and Context Optional, Facebook advertising prices have been growing at a fast pace. The paper...

I Hate Social Media

ADOTAS - OK, maybe I don’t actually hate social media. What I don’t like is the misplaced belief in the importance of  ”Liking” and...

Tablet Clicks Dominate Market

Even though only 18 months, it seems that Tablets are now dominating the mobile advertising market: at least when it comes to clicks. According...

Are Twitter Ads Ready for Primetime?

In April of 2010, paid Twitter advertising started. However, despite the numerous articles and media attention, and more importantly attention within the performance marketing...

AdGate Media

AdGate Media is run by veterans of the incentive marketing industry. We know what works and what doesn’t, and we’re here to help our...

Dollarade

The Dollarade Overlay is the newest, most profitable, and convenient way of advertising video games, music, movies, and any other flash content you can...

Must read

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...