Sunday, November 10, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Free Tools for Website Speed Testing

Perhaps one of the least talked about reasons for poor SEO and a dwindling page rank is the speed of the website. With with...

Performance Marketing Daily Mashup – 11/17/11

In order to start sharing a bit of our success and some of the knowledge out there, here at Performance Marketing Insider, we've decided...

My Schweddy Balls

If you haven’t seen the famous NPR-inspired SNL Skit, where Alec Baldwin describes the origin of rum-tined, malt ball filled treats that are called...

Retailers Tips for Improving Holiday Marketing Performance

Black Friday is just around the corner and many marketers have already started launching their holiday marketing promotions, but it's not too late to...

SolutionSet MediaWhiz Partnership Hires Jeremy Leonard

The SolutionSet MediaWhiz Partnership today announced that Jeremy Leonard has been appointed to the newly created position of senior vice president of strategy and...

Will Affiliates Get Slammed with Copyright Enforcement Push?

The Stop Online Piracy Act is currently before the US House of Representatives Judiciary Committee, and hearing will begin this week. The online advertising...

Panthera Network

Panthera Network is a global online marketing company that specializes in performance-based advertising. We generate high-quality leads, sales and panelists for our advertising and...

What Google+ Brand Pages Mean for Marketers

DIGITAS – Google has just announced the rollout of brand pages on Google+, their social networking platform. Though some brands started pages when the...

Must read

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...

Audience Store & AudienceProject: Finding Viewers Even After They Cut the Cord

In a bold (and overdue) move, Audience Store has...

Tired of Your Ads Showing Up Next to Clickbait? IAS Just Made Programmatic Less Embarrassing.

Digital ads are a little like confetti—thrown around in...

Adam Brotman’s AI Revolution: How Forum3’s Spok is Rewriting the Marketing Playbook

Adam Brotman isn’t just your average tech executive; he's...