Tuesday, November 12, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Google Suspends over 500 Fraudulent Ads

MoneyLife.com - Google finally acknowledges that when advertisers are seedy small businesses the publisher has greater responsibility in accepting such advertisements Consumer groups have been...

Feds Go after Nutraslim and LeanSpa Flogs

Performance Marketing Insider has learned that both the FTC and the State of Connecticut have launched actions against LeanSpa and Nutraslim, owned and operated...

CPA Detective Fraud Detection Integrated with GDS Link

GDS Link, a global provider of customer-centric risk management and process automation solutions, announced an addition to its Connector Library with the integration of CPA Detective’s...

Amazon Kindle Phone Coming

Since the Kingle Fire tablet was an enormous success, Amazon has already started it seems, the development of an Amazon Kindle Phone. According to...

Facebook Ads New Ad Unit

You know that new Ticker that shows real time posts likes and whatever you want on Facebook? Well, according to insiders, Facebook will be...

Seeing Past Fads in Digital Marketing

ADOTAS - Changes in the digital world of marketing keep coming at a fast and furious pace. As a marketer, it can be challenging...

CPAWAY Settles Lawsuit with Essociate

CPAWAY, just sued by Patent Troll Essociate has decided to settle with them instead of fighting the long fight. It was definitely a hard...

OfferMobi Starts Pay-Per-Call Program

OfferMobi, the first and leading US-based performance marketing network for mobile advertising campaigns, today announced the launch of a new mobile Pay-Per-Call (PPCall) program. With...

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The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...

Audience Store & AudienceProject: Finding Viewers Even After They Cut the Cord

In a bold (and overdue) move, Audience Store has...

Tired of Your Ads Showing Up Next to Clickbait? IAS Just Made Programmatic Less Embarrassing.

Digital ads are a little like confetti—thrown around in...

Adam Brotman’s AI Revolution: How Forum3’s Spok is Rewriting the Marketing Playbook

Adam Brotman isn’t just your average tech executive; he's...