Wednesday, November 13, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Feds Seize Over 100 Domain Names

Federal authorities in the U.S. have begun another crackdown of counterfeit and piracy websites. Over100 domain names have been seized by the government. The...

Job Seekers Going Mobile

According to an infographic from Beyond.com, 77 percent of job seekers use mobile job search apps. The use of mobile phones reflects an on-going...

Google Lines Up Five At A Time

Google recently changed Product Ads to include the ability to show five separate products at a time. The improvement give users more information and...

Yahoo Shuts It Down

Performance marketers and website owners who counted on Yahoo Site Explorer for backlink information will have to look elsewhere for that data. The long...

Google Caught Pimping Brands on Porn Sites

AdNews - More major brands have been caught buying online ad space on soft porn sites as pressure mounts on Google to declare its...

Kids want Ipads not PlayStations

According to a new survey by Nielsen, 44% of kids 6-12 would rather have an Ipad or Iphone. This is in sharp contrast from...

Trada Opens Crowdsourced Ad Marketplace

PPC crowdsourcing firm Trada has released a Facebook version of its advertising marketplace. Trada, founded in September of 2008 in Boulder , Colorado, originated...

Google Suspends over 500 Fraudulent Ads

MoneyLife.com - Google finally acknowledges that when advertisers are seedy small businesses the publisher has greater responsibility in accepting such advertisements Consumer groups have been...

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AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...