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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

What is the Best CPA Network (Survey)

As far as I remember, I’ve been doing surveys (since 2000 actually) asking who the best CPA Network is. Many of the networks that...

Pesach Lattin - 2012-01-11

Specials

Facebook’s Huge Performance Problem

ClickZ - During the first few years of Facebook's existence there was one part of the advertising community that immediately adopted its advertising platform...

Pesach Lattin - 2012-01-06

Specials

Four Performance Marketing Companies you Must Pay Attention to in 2012

I’ve been in the industry for a long time, and have seen the industry grow, contract, grow again. However, I can honestly say that...

Pesach Lattin - 2012-01-06

Marketing Madness

Google+ Hits 62 Million, but is anyone noticing?

ADOTAS – According to a report by Paul Allen, a Google+ “unofficial statistician” and the co-founder of Ancestry.com, Google+ now has 62 million users,...

Pesach Lattin - 2011-12-30

Marketing Madness

Sebastian Quezada Fund

For those who didn't know, a Fund has been set up by those in the online advertising industry to help Isabella Quezada, the daughter...

Pesach Lattin - 2011-12-29

Marketing Madness

E-Mail & Zip Submit Offers Linked to Majority of Facebook Scams

According to Internet Security Firm CommTouch, the majority of Facebook Scams in 2011 used illegal and deceptive methods to promote affiliate marketing offers –...

Pesach Lattin - 2011-12-29

Specials

Guarantee Your Content Will go Viral

Going Viral is probably the easiest way to ensure that you’ll make money. No matter who you are, from a publication, blogger or content...

Pesach Lattin - 2011-12-28

Specials

How GoDaddy Lost 70,000 Customers

There is a lesson to be learned in knowing your customers, or at least knowing exactly where they generally stand when it comes to...

Pesach Lattin - 2011-12-27

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Streaming’s Big Lie: The Future of TV Is Already Broke

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

Did Your Company Receive a Letter From the FTC? FTC Warning Letters and Notices of Penalty Offense

The Good, the Bad, and the SPO-ly

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ARCHIVE

Cashier Myricks Jr. Busted Again But Still Scamming

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

Val Katayev, Scam or Legit Expert?

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Pesach Lattin

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