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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Specials

How I made over $200M on Display Advertising.

Between 2004 and 2009, I focused almost completely on display advertising, buying media and converting it into cash through arbitraging CPA ads. Even when...
Pesach Lattin -
Marketing Madness

Has Tanner Vaughn Learned from his Spanking?

Tanner is one of those guys who was severely spanked by the FTC recently and had to return all his profits to the FTC....
Pesach Lattin -
Marketing Madness

New Sponsor: ClickBooth

Founded in 2002, Clickbooth is a veteran in the online marketing space, celebrating their 10th Anniversary this year. Clickbooth is frequently ranked the #1...
Pesach Lattin -
Marketing Madness

Pinterest Grows, Violates FTC Rules?

According to ComScore, Pinterest, the photo social networking site has already hit over 10M unique visitors per month, which puts it as the fastest...
Pesach Lattin -
Specials

Too Many CPA Affiliate Networks or Not?

Does it seem that every single week there is another network popping up with a stupider name than the last one? With all the...
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Marketing Madness

Using CAPTCHA Alternatives to Improve Conversions

Despite all the technology and fraud protection tools, scammers are still finding ways to use bots to defraud lead generation companies. However, CATCHA which...
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Specials

Yousif Yalda and Ryan Eagle To Star in New Reality TV Show

Somewhere in the Suburbs of Chicago there are two CPA Affiliate Networks that seemingly have decided to go to war against each other, creating...
Pesach Lattin -
Leaders

Erin Garcia will Crush You

Erin Garcia has been in the industry for over 10 years, since its "Wild West" beginnings. As one of the first women in the...
Pesach Lattin -
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Recipients of FTC warning letters and notices of penalty...
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Ah, display ads. Like bell-bottoms and vinyl, they’ve been...
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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

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