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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Media Buying 2.0 Infographic

According to this Infographic from the knowledgeable folks at Pretarget, media buying is very similar to the stock market. Advrertisers can now target audience,...

Pesach Lattin - 2012-02-13

Marketing Madness

Is Myspace Making a Comeback?

Last year Myspace was pretty much considered dead, and was sold from NewsCorp to advertising network SpecificMedia. According to a recent press release, MySpace...

Pesach Lattin - 2012-02-13

Marketing Madness

SNL Makes Fun of Verizon Fooling People with Acronyms

Saturday Night Life has decided that Verizon’s acronyms are way too much. In fact, they’ve created an entire skit making fun of all of...

Pesach Lattin - 2012-02-13

Email Marketing

10 Words Never to Say in Email Marketing

According to the fine folks at All Spammed Up, there are ten words that will ensure that you email marketing effort goes nowhere if...

Pesach Lattin - 2012-02-12

Specials

Is CX Digital Finally Dead in the Water?

Last week mThink reported that CX Digital had been hit with a $4.8 “charge back” from Yahoo. According to the report, Yahoo was demanding...

Pesach Lattin - 2012-02-11

Marketing Madness

God’s Healing Ability Misleading and Deceptive, Says UK Government

You think the FTC is bad? Well, the Advertising Standards Authority (ASA), a UK based regulation division that determines whether advertising is legal, decent,...

Pesach Lattin - 2012-02-10

Marketing Madness

Mobile PIN Submit Offers to Disappear in the US

The Mobile PIN Submit Offers used to be the staple of the mobile industry in CPA Marketing. However, according to insiders, this could be...

Pesach Lattin - 2012-02-10

Marketing Madness

AdMob to Change to AdWords Type Platform

According to Google, it will be changing the way that AdMob handles auction bidding on cost per click ads. The company will start on...

Pesach Lattin - 2012-02-10

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Eriol Pole, Scam or Legit Expert?

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Pesach Lattin

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