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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Spam 2.0 is Bacon

Yes, there is something called Bacon, which is a cousin to spam. What exactly is Bacon? Well, according to the nice folks at Unsubscribe.com,...

Pesach Lattin - 2012-02-14

Marketing Madness

Pantless OverSexed Women PETA Ad Goes Viral

PETA, People for the Ethical Treatment of Animals, the charity known for its sexy advertisements featuring naked celebrities, has a new advertisement that is...

Pesach Lattin - 2012-02-14

Marketing Madness

Social Media Purchases: People Aren’t Comfortable with Credit Cards

A January study by the industrious folks at Digitals shows that 55% of people just aren't comfortable with giving their credit card information via...

Pesach Lattin - 2012-02-14

Marketing Madness

Media Buying 2.0 Infographic

According to this Infographic from the knowledgeable folks at Pretarget, media buying is very similar to the stock market. Advrertisers can now target audience,...

Pesach Lattin - 2012-02-13

Marketing Madness

Is Myspace Making a Comeback?

Last year Myspace was pretty much considered dead, and was sold from NewsCorp to advertising network SpecificMedia. According to a recent press release, MySpace...

Pesach Lattin - 2012-02-13

Marketing Madness

SNL Makes Fun of Verizon Fooling People with Acronyms

Saturday Night Life has decided that Verizon’s acronyms are way too much. In fact, they’ve created an entire skit making fun of all of...

Pesach Lattin - 2012-02-13

Email Marketing

10 Words Never to Say in Email Marketing

According to the fine folks at All Spammed Up, there are ten words that will ensure that you email marketing effort goes nowhere if...

Pesach Lattin - 2012-02-12

Specials

Is CX Digital Finally Dead in the Water?

Last week mThink reported that CX Digital had been hit with a $4.8 “charge back” from Yahoo. According to the report, Yahoo was demanding...

Pesach Lattin - 2012-02-11

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Marketing Madness2024-11-13

Pesach Lattin

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AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

Streamlined or Screwed? The Real Cost of Curation for Publishers

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Scope3 and Adloox Just Crashed IAS and DoubleVerify’s Party—And They Brought Green Receipts

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

Breaking the Sound Barrier in Mobile Gaming Ads: Elad Stern Isn’t Playing by the Old Rules

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Audience Lists: The Ad World’s New Best Friend and Your Latest Digital Stalker

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Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Scope3 and Adloox Just Crashed IAS and DoubleVerify’s Party—And They Brought Green Receipts

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Breaking the Sound Barrier in Mobile Gaming Ads: Elad Stern Isn’t Playing by the Old Rules

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

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Pesach Lattin

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