Tuesday, April 22, 2025

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Bodog Raided by Feds, Founders to be Arrested

Online Gambing Giant Bodog has been raided by the feds late last night, and its founder billionare Calvin Arye and associates have been indicted...

Facebook Owes Us Billions Claims Yahoo

In an interesting twist, Yahoo has come out with a claim that Facebook is infringing on up to 20 different patents that they own,...

Report: Affiliates Can Make More Sales

A new report by Affiliate Window strategist Owen Hewitson answers the question if Affiliate sales can ever be incremental. Basically some people have questioned...

Bevo Media Launches First CPA Ad Exchange

Bevo Media, an online marketing technology company based in San Diego, is set to launch the first ever exchange for the performance marketing industry...

How to Become Rich In CPA Affiliate Marketing

It’s always funny to me all the affiliate marketers who post photos of themselves with bling, money coming out their month, and then post...

DirectTrack Still Down, Says it Was Scheduled Maintenance

Almost 48 hours since the original crash, Performance Marketing Insider has learned that there are still networks facing significant or complete network outage. As...

Dozens of Networks Shut Down: DirectTrack Suffers Massive Failure

According both DirectTrack and it's customers, DirectTrack has suffered a massive failure to its entire system, that has no “immediately resolution.” Those in the...

Jesse Willms Loses Everything to FTC

The FTC has basically destroyed Jesse Willms, the famous Canadian Acai peddler. In a settlement order, that is part of the FTC's campaign on...

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Streaming was supposed to be the savior of TV—the...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...