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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Marketing Madness

Mobile Facebook Ads Equal Amazing Revenue

Despite in their IPO filings, they mentioned that they had nothing whatsoever planned for mobile monetization, Facebook will be making an announcement on February...
Pesach Lattin -
Marketing Madness

Facebook Destroys Power.com in Court

Facebook has won a major lawsuit against Power.com that was filed in 2008. According to the lawsuit, Facebook had accused Power Venvutes of using...
Pesach Lattin -
Specials

Pinterest Will Make You Money

ADOTAS – Talking about an online social network where users share interests undoubtedly sounds kind of redundant nowadays. But it is true that the...
Pesach Lattin -
Specials

Track Down an Offer, Stop Brokering

I’d say the biggest issue with our industry is the horrible amount of brokering that goes on. One network runs an offer from an...
Pesach Lattin -
Marketing Madness

Demand Media Loosing Money thanks to Panda

Demand Media, the company that writes about everything and depends on search engines for most of its traffic, found itself loosing over $6.4 Million...
Pesach Lattin -
Marketing Madness

Facebook Stores Failing

Despite all the success that Facebook has had in advertising, it has completely failed in one area: “F-Commerce.” While Facebook seems to be the...
Pesach Lattin -
Marketing Madness

Get $100 In Free Twitter Ads Now

In probably the greatest news for marketers in the last year, Twitter will soon be releasing their self-serving advertising system. This will allow anyone...
Pesach Lattin -
Marketing Madness

Retailers Shutting Stores, Good for Affiliates?

Several major retailers chains have announced that they are shutting a bunch of stores, and in several cases will be filling for bankruptcy. According to...
Pesach Lattin -
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Google’s New Playbook: Ads Next to Nazis and Naughty Bits

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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

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