Saturday, September 21, 2024

Most recent articles by:

Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Leaked Facebook Ad Document Here

Here are the leaked Facebook ad platform update documents, as mentioned in our article on New Facebook Ads.

Facebook Ads Will be Gone As We Know It.

A leaked document, available here on Performance Marketing Insider Leaked Facebook Document, has suggested that Facebook may soon be introducing changes to its premium...

Luke Kling #1 Affiliate Manager in the World

We are delighted to announce that Luke Kling of PeerFly has been voted as the #1 Affiliate Manager in the World as per our...

Official Top 10 CPA Networks Announced

Performance Marketing Insider is proud to announce the results of our Top 10 CPA Networks Survey for the Winter 2012. This survey is a...

MailGen Ranked Top Email Service Provider by Commission Junction

Email service provider and leading provider of web-based email marketing software Mailigen greets new success. Mailigen’s affiliate program now ranks 1st out of all...

Microsoft Goes Full Ape On Google Apps

In perhaps the strangest, but funniest video I've seen in a long time, Microsoft has gone after Google Apps with a great new video. [youtube...

New Facebook Want Button Rolled Out

The CEO of AddShoppers, Jon West, emailed me yesterday to inform me that they have officially announced the first integration of a Facebook “Want...

New Facebook Broad Targeting Rocks

Affiliates rejoice, Facebook has a bunch of new targeting options that rock. If you’ve ever tried to create targeting segments, you know how difficult...

Must read

From Open Internet Hero to Walled Garden Villain: Is The Trade Desk the New Google?

The Trade Desk is doing a masterclass in the...

Google’s Monopoly Game: All the Pieces, All the Power

Roll up, roll up! Welcome to the greatest show...

Attention Metrics: Industry Savior or Snake Oil?

In a masterclass of déjà vu, both AdExchanger and...

Can Curation Houses Be the Couples Therapist We All Need?

Programmatic advertising is like that friend who never stops...

How Advertisers Are Betting Big on Gamers in Q3 and Q4

There’s an audience, and then there are gamers. Imagine...

How Jon Walsh Built Adtech’s Largest Chat Empire (and Shook Up the Job Market)

Jon Walsh isn’t just a name in adtech; he’s...

Netflix Is Messing Up Big Time: How the Streaming Giant Is Losing Its Way with Ads

Netflix, once the uncontested ruler of the streaming universe,...

Google’s New Playbook: Ads Next to Nazis and Naughty Bits

Well, well, well, what do we have here? It...