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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

New York To Ban Anonymous Posts?

New York Legislators have introduced a new bill, called the Internet Protection Act that would make it illegal to posts anonymously. The purpose of...

Pesach Lattin - 2012-05-23

Specials

$50 Billion in Untapped PPC?

It seems that everyone loves to talk about how to get advertising approved on Facebook and how exactly Google Adsense might still work for...

Pesach Lattin - 2012-05-23

Marketing Madness

Performance Horizon Group Wins Award

Performance Horizon Group (PHG), a leading provider of performance marketing technology, secured a win for ‘Best New Entrant’ at the 2012 annual Performance Marketing...

Pesach Lattin - 2012-05-23

Marketing Madness

AffiliateTraction to Offer Brand Protection

AffiliateTraction is the first affiliate marketing agency to offer affiliate program content oversight for affiliate program management. AffiliateTraction, the multi-national affiliate adverting agency responsible...

Pesach Lattin - 2012-05-22

Specials

(InfoGraphic) How to Market Your Blog Post

Wrote a nice blog post, think people will like it? Well, that's obviously the first part, but now you need to market it, drive...

Pesach Lattin - 2012-05-22

Specials

Organic Food Makes People Jerks

In off-beat news, the Journal of Social Psychology and Personality Science has published a study that says that buying organic food in turns makes...

Pesach Lattin - 2012-05-21

Marketing Madness

DMG Launches Mobile Fraud Solution

Traffiliate for Mobile, DMG's platform that provides comprehensive real-time visibility of mobile campaigns, now includes an anti click fraud solution for more accurate measurement...

Pesach Lattin - 2012-05-21

Specials

Iran will Destroy…Google?

The government of Iran is pissed about lots of things. It usually has something to do with the United States or Israel, or occasionally...

Pesach Lattin - 2012-05-19

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Adtech2024-11-14

Pesach Lattin

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Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

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Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

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Streamlined or Screwed? The Real Cost of Curation for Publishers

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Pesach Lattin

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