Saturday, November 16, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Anne Howard Bashes Affiliate Summit and Industry

Not sure if anyone saw this, but Anne Howard the CEO of RushPR, some sort of PR company, decided to go completely nuts on Affiliate...

Facebook Promoted Posts in Beta

Facebook has been nice enough to give me access to their “Promoted Posts” function to test it. If you didn’t know, Facebook launched, in...

Direct Agents Switches to Cake Marketing

Cake Marketing, the Software-as-a-Service (SaaS), announced that an Inc. 5000 and Direct Marketing News top Digital Marketing Agency, Direct Agents, is switching to the...

Google Kills 134 Million Ads

Google has been nice enough to reveal, among other things, that in 2011, they disapproved over 134 Million ads for a variety of things,...

Facebook Phone?

After a horrendous week of basically being told by almost everyone that they suck, Facebook might have some good news on the horizon? According...

Facebook is Fraud Says Publication

Rob Enderle, of TechNewsWorld has written an article that claims, among other things, that Facebook is nothing but one huge Fraud. According to the...

Facebook COO Begs for Clicks

It seems things at Facebook are getting a little bit scary, and Sheryl Sandberg the COO of Facebook is now personally asking people to...

Mitt Romney Investigated by FTC for False Advertising

The FTC announced today it was launching a lawsuit against Presidential Candidate Mitt Romney for Deceptive Advertising. After a several week investigation they concluded...

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If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...