Saturday, November 16, 2024
All

Most recent articles by:

Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
facebookflickrlinkedintwitter
Specials

How Epic Media Group Fucked Affiliates

I don’t use vulgarities very often in my writing, but I had no other way to express my feelings about what is happening right...
Pesach Lattin -
Marketing Madness

Online Advertising Growing in Mexico

For the third straight year in a row, online advertising expenditures has grown.  Last year, according to a report by the IAB Mexico, the...
Pesach Lattin -
Marketing Madness

Neverblue to be Sold at Auction to Pay Debts

According to DowJones.com, Velo, the parent company of Neverblue and AKMG has been given the go-ahead to sell its assets at a bankruptcy auction. As...
Pesach Lattin -
Specials

How DealChicken.com Screwed Up

If you are looking to spend millions of dollars in performance marketing, you better start with some idea how the industry works. Last summer...
Pesach Lattin -
Marketing Madness

EWA Sued by Essociate

Performance Marketing Insider has learned that EWA Network, owned by the infamous Ryan Eagle, is the latest defendant in a growing long list of...
Pesach Lattin -
Marketing Madness

ClickBooth Giving Away Cruises

Between June 21st and September 20th, 2012 Clickbooth will be holding it's first ever 90 Days of Summer Contest open to all new and...
Pesach Lattin -
Marketing Madness

Google Product Search to become Pay for Play

In less than promising news, it seems that Google has decide to switch its product search to paid model starting sometime in fall. The...
Pesach Lattin -
Specials

Windows 8 Will Block Conversions?

If you haven’t been paying attention to all the tech news, it seems that the newest version of the most popular OS in the...
Pesach Lattin -
1...1,9951,9961,997...2,062Page 1,996 of 2,062

Must read

Adtech

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...
Marketing Madness

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...
Adtech

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...
Adtech

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...
Marketing Madness

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...
Adtech

Scope3 and Adloox Just Crashed IAS and DoubleVerify’s Party—And They Brought Green Receipts

Scope3 just shook up the ad tech world by...
Adtech

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...
Marketing Madness

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...
Gaming

Breaking the Sound Barrier in Mobile Gaming Ads: Elad Stern Isn’t Playing by the Old Rules

If you think mobile gaming ads are as enjoyable...
Data

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...

ARCHIVE

Must Read

Hot Topics

About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

Follow Us

© Copyright 2022 Pesach CV Lattin & ADOTAT.com