Saturday, November 16, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Affiliate Windows Launches in US

US based network, buy.at announces its rebrand to global parent company, Affiliate Window. This coincides with the US launch of its innovative and award-winning...

Two Weeks: $250,000 Facebook Revenue

Dru Mundorff has made in the last two weeks over $250,000 from Facebook. As the creator of LilyJade, a new browser application for Facebook,...

Facebook Users Smoke Pot, Don’t Buy Anything

Comscore, the digital audience company that tells you where everyone is going, and what most agencies use to determine media buys has come out...

Rakuten leads $100M Investment into Pinterest

Japanese Mega-Marketing company Rakuten has decided that they want to get into the Pinterest game. In order to show how much they really love...

Footer Links are Bad SEO

According to Matt Cutts, “We’ve done a good job of ignoring boilerplate, site wide links. In the last few months, we’ve been trying to...

(InfoGraphic) May Trends: Call of Duty, Avengers and Zuck?

Interesting InfoGraphic from a company that pushes research on trends. It's supposed to show various trends, based on the size of those trends, who...

Adknowledge Offers Bailout of Bad Affiliate Network Debts

With all the networks having problems, going bankrupt, not paying their debts and generally being total epic scumbags, it’s good to see some network...

XL Marketing Snags $70 Million

XL Marketing, a leading digital and direct marketing company, today announced an investment by private equity firm GCP Capital Partners, formerly known as Greenhill...

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If retail media were a chess game, Catalina Salazar...

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The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...