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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Twitter Outages Cause Fear Around the Web

People rely so heavily on social media now that it has almost become crucial to daily life. It’s understandable in that social media brings...

Pesach Lattin - 2012-06-25

Marketing Madness

New Ad Format to Google Maps Mobile

The way of the world has become mobile in the past few years, making the game of advertising a completely different one all together....

Pesach Lattin - 2012-06-25

Marketing Madness

Youtube Videos Become ‘Pinteresting Videos’

Over the years, Youtube has just about partnered up with all the most popular sites and social media networks on the web. Anytime there...

Pesach Lattin - 2012-06-24

Marketing Madness

Epic Continues to Shit On Everyone

One June 6th, I personally decided that the epic crap that Epic Media Group was pulling on affiliates was so damn ridiculous that everyone...

Pesach Lattin - 2012-06-24

Marketing Madness

Facebook Ad Network?

Advertisers have long awaited Facebook’s release of an ad network that would allow for advertisers to use the Facebook ad platform all around the...

Pesach Lattin - 2012-06-24

Marketing Madness

Fraud Protection or Die

Fraud has been an issue since online performance marketing's inception. When I first started in the industry in 1997, it wasn't always called fraud,...

Pesach Lattin - 2012-06-22

Marketing Madness

Mobile Apps add Facebook Likes

One of the most familiar symbols in today’s technological world is Facebook’s Like button. The little thumbs up with a blue shirt cuff makes...

Pesach Lattin - 2012-06-21

Marketing Madness

Raj Parekh joins leadership of ActiveProspect

ActiveProspect, a web based provider of Cost Per Lead Advertising solutions, today announced that Raj Parekh has joined the company as Executive Vice President...

Pesach Lattin - 2012-06-21

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Pesach Lattin

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