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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Google’s Android is Under Pressure

The highly competitive battle between Apple and Android has recently been taking a turn for the worse in Android’s case. Apple has just recently...

Pesach Lattin - 2012-07-03

Marketing Madness

Yahoo! Axis May Give Yahoo the Edge it Needs

It was almost a silent attack when Google, Facebook, and a few other big names started to take over the internet world, along with...

Pesach Lattin - 2012-07-02

Marketing Madness

Google Auto LeadGen Launched

Although they’ve made no announcements on their blog, nor anywhere officially, it’s been discovered that Google has added yet another feature to its arsenal....

Pesach Lattin - 2012-07-02

Marketing Madness

Facebook “Want” Button to Launch?

Possibly one of Facebook’s best contributions to the world of advertising has been the ever-famous Like button. It has helped with not only conversion...

Pesach Lattin - 2012-07-01

Marketing Madness

Making Millionaires: Lead Generation

With LeadsCon around the corner and most of the industry preparing to storm New New York City July 24th-25th, it seemed appropriate to talk...

Pesach Lattin - 2012-07-01

Marketing Madness

YouTube Announces Video Creation Marketplace

YouTube has long been a reliable place for advertisers to reveal new content to consumers. Now, it has become a place for advertisers to...

Pesach Lattin - 2012-07-01

Marketing Madness

Steve Howe Beats a Fraudster

Steve Howe is the CEO and genius behind Convert2Media, one of those affiliate CPA networks that everyone is always talking about. He's also known...

Pesach Lattin - 2012-06-29

Marketing Madness

LinkTrust Joins Growing Anti-Fraud Movement

As I mentioned last week, fraud protection is a must for any network in the industry, and any company that doesn’t integrate fraud systems...

Pesach Lattin - 2012-06-28

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Pesach Lattin

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