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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Marketing Madness

Facebook’s BS Bots Come to Light?

I don’t know why I’ve been making Facebook out to be some angelic, internet superhero that could accomplish anything that advertisers need. According to...
Pesach Lattin -
Marketing Madness

Google Acquires Facebook Marketing Platform?

Even though Google+ has been improving more each day that passes, Google is known as being a little bit behind in the line of...
Pesach Lattin -
Marketing Madness

Android’s Market Share Drops

From what I’ve been hearing lately, I was under the impression that Android has been a better option for advertisers than iOS in recent...
Pesach Lattin -
Marketing Madness

Epic & Kinetic Social Explains Why They Screwed Over Affiliates

Remember Epic Media Group and Don Mathis, the guys who just a few months ago, in my humble opinion, basically sabotaged their own company...
Pesach Lattin -
Marketing Madness

High CTR Banner? Make it Blank.

Not sure if you heard the news, but a blank banner seems to perform better than most real banners. Seriously: A banner with nothing...
Pesach Lattin -
Specials

New Technology: Click To Play Advertising

ADOTAS - Today’s entrepreneurs are creative in marketing their products and services. They realize that the advertising landscape is changing rapidly. What worked yesterday...
Pesach Lattin -
Marketing Madness

Are Apple Users Slightly Retarded?

For some unknown reason Apple has started new advertising, that has gone a bit viral, that promotes Apple users as, well... slightly inept. If...
Pesach Lattin -
Marketing Madness

Facebook Reccomendation Bar Increases CTR

Facebook has a lot of gadgets, buttons, links, and options available to its users and those using the network to advertise. There are thinks...
Pesach Lattin -
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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

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