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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Cutting Edge Offers Closes

Cutting Edge Offers, the CPA Network once known as the BizOpp Network, has announced their closing effective immediately. This comes several months after the...

Pesach Lattin - 2012-11-28

Marketing Madness

Social Media Revenue to Reach $9.2B by 2016

The predictions all seem to be getting larger and larger, even as the country’s economy stays relatively shaky. Somebody must be doing something right...

Pesach Lattin - 2012-11-28

Marketing Madness

Mobile Rocked Black Friday

As one can easily imagine, Black Friday in a newfound digital world was much different this year than it was a few years back....

Pesach Lattin - 2012-11-28

Marketing Madness

Mobile Growing Faster Than Anyone Thought

Digital consumers are still spending a majority of their time on desktop computers, which is where the most beneficial marketing measurements are still seen....

Pesach Lattin - 2012-11-28

Marketing Madness

Facebook Updates Targeted Page Posts in Response to Complaints

Ever since Facebook released their feature of allowing brands and businesses to target their Page Posts, marketers have embraced the opportunity that the network...

Pesach Lattin - 2012-11-28

Specials

CEO: Patience Not Aggression Equals Success

Usually, we look to those with experience and a lot of hours on their belts for the advice that will get us on the...

Pesach Lattin - 2012-11-25

Specials

What is Twitter’s Impact on Online Shopping Decisions?

Twitter may not be as popularly used as Facebook is, but it is still among the top networks in social media marketing. As one...

Pesach Lattin - 2012-11-25

Marketing Madness

Guess What? 70% of Facebook Pages Dead

Facebook Pages, being as popular as they have become today, get a great amount attention from digital marketers and marketing researchers alike. For many...

Pesach Lattin - 2012-11-25

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Marketing Madness2024-11-18

Pesach Lattin

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Zeta Global: AI Hype, Data Breaches, and Damage Control

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AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

Streamlined or Screwed? The Real Cost of Curation for Publishers

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Scope3 and Adloox Just Crashed IAS and DoubleVerify’s Party—And They Brought Green Receipts

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

Breaking the Sound Barrier in Mobile Gaming Ads: Elad Stern Isn’t Playing by the Old Rules

ARCHIVE

Zeta Global: AI Hype, Data Breaches, and Damage Control

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

Must Read

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Streamlined or Screwed? The Real Cost of Curation for Publishers

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Pesach Lattin

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