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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

CTV/OTT Streaming

From Zero Ads to Hero Cash: Amazon’s Prime Video Gambles with Your Screen Time

Hello, Amazon shoppers and screen-staring society! What happens when a retail giant dabbles in ads? They don’t just enter the market—they crash through it...

Pesach Lattin - 2024-05-07

Marketing Madness

The Intriguing Dance of Privacy, Google, and the IAB: A Closer Look at the MSPA and National String

In a move that might not set the world on fire but will certainly simmer some interest in the pots of privacy enthusiasts and...

Pesach Lattin - 2024-05-02

Adtech

No More Ads? How Apple’s New Safari Could Topple Google’s Empire

Get ready, internet adventurers, as Apple prepares to jazz up Safari with a suite of zippy updates and eccentric tools aimed at redefining your...

Pesach Lattin - 2024-05-02

Marketing Madness

Kroger Precision Marketing Teams Up with Yahoo Advertising for Data-Driven Delights

In the ever-evolving landscape of digital advertising, partnerships between industry giants can often resemble a high-stakes game of chess – each move strategic, each...

Pesach Lattin - 2024-05-02

Marketing Madness

Roblox’s Year of Scale: How Ads Became the Name of the Game

Alright folks, the digital playground where avatars roam free and creativity knows no bounds, is diving headfirst into the wild world of advertising. Yes,...

Pesach Lattin - 2024-05-02

CTV/OTT Streaming

Paramount’s Corporate Musical Chairs: Bakish Leaves, Power Trio Plays On

As Paramount Global shuffles its deck with the departure of CEO Bob Bakish, the media giant might seem like it’s channeling a bit of...

Pesach Lattin - 2024-05-02

Adtech

Welcome to the Jungle: How IAB NewFronts 2024 Turned NYC into a Digital Ad Playground

Welcome to the jungle, otherwise known as IAB NewFronts 2024, where the air is thick with the smell of freshly brewed strategies and even...

Pesach Lattin - 2024-05-02

Adtech

Breaking Rules and Banking Wins: The Doron Wesly Doctrine

Excited to share a deeply touching and insightful episode from the ADOTAT Show with you all today. I had the privilege of interviewing Doron...

Pesach Lattin - 2024-05-01

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