Tuesday, January 21, 2025

Most recent articles by:

Mustafa Khundmiri

Mustafa Khundmiri is a staff writer for Performance Marketing Insider. He is also the co-founder of Foundora.com - a knowledge hub for entrepreneurs.

NoTrove Malware is Killing Ad Network

According to RiskIQ, a new malware is seriously damaging the advertising industry, and ad networks have no idea how to really combat it. William MacArthur,...

How Facebook Graph Will Change Everything

Facebook’s new Graph Search feature has certainly made an impression on the digital marketing community. The feature hasn't even been rolled out to the...

Nielsen to Try Online Campaign Rating to Mobile

Nielsen and ABC today announced the network's participation in Nielsen's first-ever trial to expand its Nielsen Online Campaign RatingsTM solution to mobile. Quickly emerging...

1 in 10 Dating Profiles is Fake

One in ten profiles on online dating sites is fake, according to a new research conducted by dating website SeekingArrangement.com, which deletes more than...

FTC Slams Data Brokers in Letter

Staff members of the Federal Trade Commission did some undercover work to find that at least 10 data brokers could be violating the Fair...

Becoming an Authority in Your Niche

It’s a known fact that real success comes easy to those who happen to be an authority. Getting more leads, sales and growing your...

How To Dominate Niche Content Marketing

In order to make any online business work, it’s important that you think like a real businessman. Which means you need to stop worrying...

Outsource Your Content Creation

Online marketing has greatly evolved in the past few years. It’s no longer about buying a few banner ads on a big website and...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...