John Rampton: Bing will Catch Up to Google and other Predictions

John Rampton: Bing will Catch Up to Google and other Predictions

Top PPC Expert John Rampton speaks with Murray Newlands of PMI-TV about his predictions for 2013. He speaks how several platforms will grow substantially; including Bing, which he thinks, may overpass Google eventually. He speaks about search on Facebook, how it will be opened up like adwords. Here is a lot of amazing information about … Read more

What are the Hot Daily Deals in 2013?

Sean McCormick of ifficient gives his predictions for 2013, and has a lot of interesting things to say. He talks about where people are making money in Daily Deals and what changes have made the marketplace completely different. The economics are changing with daily deals – and people are still making tons of money on … Read more

Did You Know There is a Email Marketing Exchange?

Murray Newlands speaks with Lynn Dalsing of ividence about their email marketing exchange platform. Founded in Paris originally, the ividence platform is a disruptive technology that transforms the email acquisition market’s traditional practices, bringing to email what is available in the Display and Search markets. The 100% automated and transparent platform matches offers to records based … Read more

I’m Giving Affiliates Money to Buy Media

Seriously, there is a company now out there that’s sole purpose is to work with, among other things, affiliates in order to help them buy more and more media. Murray Newlands stopped by their booth and spoke to Matt Glick from MediaFunding.com. They are working with a lot of people, including those pushing diet and … Read more

Ted Dhanik: Click-to-Call is Next Big Thing

Media Rockstar Ted Dhanik, CEO of Engage:BDR talks about what is hot in lead generation: click-to-call. Media buyer affiliates are having a lot of success on click-to-call using with their partnership of HitPath. He also talks about the problem with “fat fingers” and how its not really affecting performance. Sponsored by Engage:BDR

Clash Group Rises from the Ashes

If you are curious what happened to Clash Media, the company that went belly up in the US a little under a year ago, here’s some new information. No one was sure what happened to the company, and more than a few people were left with bill unpaid. Now the original CEO and owner Simon … Read more

$100k A Month on Re-targeting + $100 Free Ad Credits

If you are a marketer that hasn’t tried re-targeting, you are missing out on a proven traffic source. In this interview with Adam Berke, the President of AdRoll talks about how re-targeting works – and how anyone can use it with no minimum budget. This allows marketers to re-target customers to get them to convert … Read more

Clickless Tracking Will Change the Industry

According to Greg Shepard of AffiliateTraction, “Clickless” tracking is must technology that will allow affiliate marketing to grow into social media in new ways. He sits down with Murray Newlands and talks about how this allows more affiliates to be involved in viral based social media where word of mouth may benefit a merchant, but … Read more

Spy On Affiliate Campaigns, Save Thousands of Dollars

WhatRunWhere founder Max Teitelbaum sits down with Murray Newlands to talk about their must-have tool. WhatRunsWhere is probably one of the top tools to find out where advertising runs, how its being run and what the ads look like. This is a great way to start any new campaign, because it helps you start new … Read more

Proven Ways to Building Your Business on LinkedIn

Ralf VonSosen of LinkedIn talks with Murray Newlands about proven ways and tips to building your business on LinkedIn. He is the Head of Marketing Solutions at LinkedIn and provides a unique perspective and advice to marketers on how LinkedIn should be used in our industry. He talks extensively about using your connections in order … Read more

Media Optimization is Key to Media Buying

If you aren’t using a media optimization tool while media buying, you are wasting your time. Murray Newlands sits down with Ezra Doty, the CEO of Think RealTime. Real Time Bidding allows people to find custom audiences, and then optimize for performance – making it perfect for media buyers in the performance marketing industry.  Yet … Read more

Media Buying: Real Time Bidding is Always First

Murray Newlands speaks with Ashley Krooks on the Real Time Bidding Platform First Impression by EngageBDR. Ashley speaks on how she helps buyers get the best inventory available and optimize it easily. She goes into detail on tips for media buyers on how RTB platforms work best, and how to use tool to that will … Read more

$2k a Day on Incent Based Leads With Shaz Amin

Shaz Amin of Blue Track Media sits down with Murray Newlands and talks about why Incent Based Marketing works. Shaz talks about what is working for his top affiliates and what type publishers are the hottest. If you are looking are to get involved with content locking, or any type of incent based marketing, you … Read more