Sunday, December 29, 2024

Most recent articles by:

Murray Newlands

Murray Newlands is a reporter with PMI-TV. Before that he was an affiliate marketer in England, trying his hand at making money online. Now he interviews people who make money online for a living!

Cake Marketing Says Mobile Optimization is Huge

Murray Newlands chased down Jeff McCollum of Cake Marketing at affiliate summit this year, and wanted to know what trend he was seeing that...

Brian McLevis: Credit Card Fraud on Rise

Murray Newlands caught up with Brian McLevis of ScrubKit at Affiliate Summit East this past week, and asked him on the spot what was...

Affiliate Managers Don’t Know Everything

Geno Prussakov of Affiliate Management Days talks with Murray Newlands at Affiliate Summit about the need for a conference that focuses on affiliate management. ...

Affiliate Managers are Clueless

Murray Newlands speaks with one of the top Affiliate Management experts in the world Sarah Bundy about how to manage affiliate programs and manage...

(PMI-TV) Social Media Doesn’t Satisfy

GetSatisfaction CEO Wendy Lea talks about how social media, especially Facebook, is failing to drive conversions in the way that it could.  The problem...

Are Most CPA Networks Stable?

In this episode of PMI-TV, Murray Newlands interviews Keren Marom the VP of Media at the Israel mega-advertising company Matomy Media. She discusses about...

Why Are You A Total Failure? Finding Stability in Performance Marketing

Peter Tarr, the CEO of Monetize Digital (fka CPALead.com) sits down with our intrepid interviewer Murray Newlands about how Monetize Digital  has become one...

(PMI-TV) Spy on 100,000 Affiliates’ Campaigns

Murray Newlands of PMI-TV interviews Ilya Lichtenstien, the co-founder of MixRank an innovative affiliate program that lets you find exactly what campaigns are working...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...

Sam Bloom: Marketing’s Last Sane Man?

How He’s Keeping His Cool While Everyone Else Chases...

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Mobile app advertising: the wild frontier where brands hope...

Mobile Web Ads: The Walking Dead of Digital Marketing

Mobile web advertising is the embarrassing uncle at Thanksgiving—awkward,...

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Adtech is starting to feel like a carnival funhouse—flashy,...

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...