Monday, November 4, 2024

Most recent articles by:

Kenny Mangano

Kenny Mangano is the COO of Palo Media Group, the authoritative pay per call marketplace and a former pay per call publisher who generated consistent revenues of $30,000+ per month. He now spends time focusing on bringing winning pay per call campaigns to the market and helping publishers reach success by avoiding common pitfalls

(INFOGRAPHIC) 3 Things Pay Per Call Affiliates Forget to Do When They Finally Start Crushing It.

As a pay per call marketer, the beginning stages can feel like a grind, but eventually you will reach an "Ah Ha" moment where...

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Heather Macaulay, President at MadTech, is here to break...

Adam Brotman’s AI Revolution: How Forum3’s Spok is Rewriting the Marketing Playbook

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Brand vs. Performance? Why Not Both? How Your Budget Tug-Of-War Became a Power Couple

Let’s ditch the worn-out trope of brand versus performance...

From Mad Men to Mad Brands: Unpacking the Great Ad Spend Shake-Up

First off, let's talk about the elephant in the...

Why Programmatic CTV Still Feels Like a Fyre Festival for Advertisers

Imagine this: you’re three episodes deep in a binge,...

EXCLUSIVE: Why SambaTV is Buying Semasio

Samba TV’s recent acquisition of Semasio is a headline-grabber...

Sprinkling Fairy Dust on CTV Ads: When Artificial Intelligence Meets Artificial Results

Connected TV (CTV) advertising was hyped as the marketer’s...

Mark Coleman: The VC Who Tossed the Rulebook (And has a heart)

Meet Mark Coleman, a venture capitalist who doesn’t give...