Friday, November 15, 2024

Most recent articles by:

Jennifer Selleck

Jennifer is a former NYC based model turned business woman, and the Host of PMI-TV. She is best known for her role as a witty commentator on Facebook who doesn't take crap from anyone

Keyword Research: How to Kick Ass and Generate more Traffic

Great introduction to Keyword Research, if you don't have any experience in the field. Keyword research is a fundamental part of online marketing of...

Video: 700% CTR Boost on Job Creatives

Imagine getting a 700% Boost on CTR for your Job Creative? This week we sit down with Rob Lenderman again, and find how he...

You Suck At Affiliate Marketing

I spent some time last week speaking to a few experts on why most people fail at affiliate marketing. After a few conversations, we...

What is a CPA Network? Cost Per Action Explained

What exactly is a Cost-Per-Action Network? Basically a CPA network is a network that focuses mainly on Cost-Per-Action or Cost-Per-Acquisition advertising. It's a type...

Naked Police & 10 Top Wackiest Subject Lines

Perhaps one of the hardest things for email marketers to learn about is how to get GREAT subject lines. Some "experts" claim that wacky...

Missy Ward #1 Fundraiser for Avon Walk

If you haven't noticed, Missy Ward has been pushing hard her own CPA product for the last few years and it has to do...

The 817% CTR Boost Advertisement

Performance Marketing Insider is proud to introduce our new educational series in conjunction with BoostCTR. Each week we will be examining advertisements that are...

PR Giant Vocus Shows Ignorance of Pop Culture

If you are advertising yourself as a compete package for “social, search, email and PR,” you better have a really good team behind your...

Must read

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...

Is Integral Ad Science About to Be KKR’s New Cash Cow? Or Just Another Adtech Trophy?

Picture this: Integral Ad Science (IAS), the stalwart of...

Plant-Powered Profits: Riding the Rocket Ship of Vegan Markets

The plant-based food market is like a rocket ship...

The Halo Effect Strikes Again: Why Good Ads Make Your Product Look Great

Les Binet isn’t just an advertising legend; he’s a...