Friday, November 22, 2024

Most recent articles by:

Frank Orange

Frank Orange is a long time marketer with extensive expertise in creating products that sell on the internet. He knows everything about the entire process, from moving product to merchant accounts and is here to share his information.

International Career Institute: How to Market an EDU Offer

One of the top EDU offers out there today is International Career Institute. The pursuit of education has changed in the past decade.  An increasing...

Jeremy Johnson Found Not Guilty on 78 Charges, Guilty on 8 Minor Charges

This just in, Jeremy Johnson beat 78 of the charges against him, being found guilty of only 8 charges that carried much lesser sentences....

Jeremy Johnson – Not Guilty

Jeremy Johnson is dreaming of the jury's verdict every night...wishing for a "Not Guilty" verdict.   But what's the probability of a criminal defendant...

1 Easy Way To Evaluate Performance Marketing Vendors

It seems like every month there's a new CPA network, fulfillment center, CRM etc. in this industry.  They each have their own little gimmicks such...

Will Jeremy Johnson Beat the Feds?

Today the prosecution rested in the Jeremy Johnson case.   Bottom line is that Wells Fargo has no losses from the shell companies Johnson...

Rick Del Rio’s LimeLightCRM Sell To Salt Payments For Over $20 Million

Congratulations to Rick Del Rio of LimelightCRM for selling to Salt Payments for a reported $20,000,000.00.   For the better part of the past 5...

Jeremy Johnson Case Exposes Massive Merchant Fraud Operations

Direct Marketing Kingpin Jeremy Johnson is currently representing him in a very heated criminal trial in Salt Lake City, Utah.    Before I go...

Must read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Let’s talk about The Trade Desk (TTD) and their...

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

PubMatic has officially stepped into the lion’s den, announcing...

Zeta Global: AI Hype, Data Breaches, and Damage Control

Zeta Global (NYSE: ZETA), the self-proclaimed “AI-Powered Marketing Cloud,”...

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...