Sunday, December 22, 2024

Most recent articles by:

Frank Orange

Frank Orange is a long time marketer with extensive expertise in creating products that sell on the internet. He knows everything about the entire process, from moving product to merchant accounts and is here to share his information.

International Career Institute: How to Market an EDU Offer

One of the top EDU offers out there today is International Career Institute. The pursuit of education has changed in the past decade.  An increasing...

Jeremy Johnson Found Not Guilty on 78 Charges, Guilty on 8 Minor Charges

This just in, Jeremy Johnson beat 78 of the charges against him, being found guilty of only 8 charges that carried much lesser sentences....

Jeremy Johnson – Not Guilty

Jeremy Johnson is dreaming of the jury's verdict every night...wishing for a "Not Guilty" verdict.   But what's the probability of a criminal defendant...

1 Easy Way To Evaluate Performance Marketing Vendors

It seems like every month there's a new CPA network, fulfillment center, CRM etc. in this industry.  They each have their own little gimmicks such...

Will Jeremy Johnson Beat the Feds?

Today the prosecution rested in the Jeremy Johnson case.   Bottom line is that Wells Fargo has no losses from the shell companies Johnson...

Rick Del Rio’s LimeLightCRM Sell To Salt Payments For Over $20 Million

Congratulations to Rick Del Rio of LimelightCRM for selling to Salt Payments for a reported $20,000,000.00.   For the better part of the past 5...

Jeremy Johnson Case Exposes Massive Merchant Fraud Operations

Direct Marketing Kingpin Jeremy Johnson is currently representing him in a very heated criminal trial in Salt Lake City, Utah.    Before I go...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...

Sam Bloom: Marketing’s Last Sane Man?

How He’s Keeping His Cool While Everyone Else Chases...

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Mobile app advertising: the wild frontier where brands hope...

Mobile Web Ads: The Walking Dead of Digital Marketing

Mobile web advertising is the embarrassing uncle at Thanksgiving—awkward,...

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Adtech is starting to feel like a carnival funhouse—flashy,...

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...