Friday, November 22, 2024

Most recent articles by:

Fehzan Ali

Fehzan is the co-founder of Adscend Media and serves as the Chief Executive Officer. He is responsible for driving and implementing the strategic vision of the Company. Since inception, Fehzan has secured business with high revenue publishers and top advertisers through his deep relationships and experience in the sector. He is an industry thought leader, providing editorial content about ad-based solutions through interviews, articles, and other strategic opportunities. Prior to Adscend, Fehzan operated a successful incentivized rewards program online.

Affiliates: Will Your CPA Network Survive?

As an affiliate, one of your primary concerns is longevity. Is the offer that you are promoting going to be stable enough to promote...

5 Reasons Why You Need to Work with Adscend Media

Recognized as a leading incentive network by affiliates, forums, and trade publications, Adscend Media has been quietly going about their business of making publishers...

3 Ways Earn More with Content Locking

Since my last article in November (Content Unlocking Exposed), the content locking industry has seen explosive growth and further recognition by advertisers as a...

Content Unlocking Exposed: Insiders Look at the Industry

For those who are not yet aware, content locking or content unlocking is an up and coming technology within the performance marketing industry that...

Must read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Let’s talk about The Trade Desk (TTD) and their...

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

PubMatic has officially stepped into the lion’s den, announcing...

Zeta Global: AI Hype, Data Breaches, and Damage Control

Zeta Global (NYSE: ZETA), the self-proclaimed “AI-Powered Marketing Cloud,”...

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...