Monday, December 23, 2024

Most recent articles by:

Fehzan Ali

Fehzan is the co-founder of Adscend Media and serves as the Chief Executive Officer. He is responsible for driving and implementing the strategic vision of the Company. Since inception, Fehzan has secured business with high revenue publishers and top advertisers through his deep relationships and experience in the sector. He is an industry thought leader, providing editorial content about ad-based solutions through interviews, articles, and other strategic opportunities. Prior to Adscend, Fehzan operated a successful incentivized rewards program online.

Affiliates: Will Your CPA Network Survive?

As an affiliate, one of your primary concerns is longevity. Is the offer that you are promoting going to be stable enough to promote...

5 Reasons Why You Need to Work with Adscend Media

Recognized as a leading incentive network by affiliates, forums, and trade publications, Adscend Media has been quietly going about their business of making publishers...

3 Ways Earn More with Content Locking

Since my last article in November (Content Unlocking Exposed), the content locking industry has seen explosive growth and further recognition by advertisers as a...

Content Unlocking Exposed: Insiders Look at the Industry

For those who are not yet aware, content locking or content unlocking is an up and coming technology within the performance marketing industry that...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...

Sam Bloom: Marketing’s Last Sane Man?

How He’s Keeping His Cool While Everyone Else Chases...

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Mobile app advertising: the wild frontier where brands hope...

Mobile Web Ads: The Walking Dead of Digital Marketing

Mobile web advertising is the embarrassing uncle at Thanksgiving—awkward,...

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Adtech is starting to feel like a carnival funhouse—flashy,...

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...