Wednesday, January 22, 2025

Most recent articles by:

David O. Klein

New media attorney that works on Internet time - because you work on Internet time. If you need that contract today and it is not ready until next week, the deal may fall through. David has his "finger on the pulse" of the industry, allowing his clients to get up to the minute legal advice, without paying for a learning curve.

LendEDU Settles with FTC over Fraudulent Lead Generation and Services

In response to an administrative complaint filed by the Federal Trade Commission ("FTC"), Shop Tutors d/b/a LendEDU ("LendEDU") has agreed to enter into a settlement agreement to address...

California Anti-Spam Bill Would Add Restrictions on Commercial Email Advertising

In February of this year, legislation was initiated to expand the existing California anti-spam law to provide stricter requirements applicable to any person or entity initiating...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...