Saturday, November 23, 2024

Most recent articles by:

Dmitrii Zotov

Dmitrii is a co-founder of Affise Performance Marketing Platform. With over 10 years’ experience in the affiliate marketing industry Dmitrii has a profound background in creating and developing of affiliate programmes and traffic analysis platforms as a software engineer. Having passed the way from media buying to becoming a CEO of his own affiliate network, Dmitriy is now a real expert in all the spheres of the industry. Learn more at https://affise.com

Riding the Wave of Affiliate Marketing Innovations VS. Getting Back to Basics

Innovations, automation, machine learning and AI are being hyped. And there is a good reason for this. Many of the solutions enabled today seem...

Affiliate Manager Tips

Do you remember this famous meme: “Being a good affiliate manager is as easy as riding a bicycle. Except the bicycle is on fire,...

Must read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Let’s talk about The Trade Desk (TTD) and their...

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

PubMatic has officially stepped into the lion’s den, announcing...

Zeta Global: AI Hype, Data Breaches, and Damage Control

Zeta Global (NYSE: ZETA), the self-proclaimed “AI-Powered Marketing Cloud,”...

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

If retail media were a chess game, Catalina Salazar...

AdMonsters Publishers Forum: Publishers’ Group Therapy, With Coffee and Cookie Anxiety

The AdMonsters Publishers Forum has officially kicked off, and...

Streamlined or Screwed? The Real Cost of Curation for Publishers

It’s official: ad tech has found its new favorite...

Can Innovid Turn Its Adtech Aspirations Into Actual Profits, or Is It Just Playing in the Sandbox?

Innovid Corp. is stuck in adtech purgatory—a company brimming...

Adsterra: The Ad Network That’s Like a Bad Tinder Date—Too Good to Be True, Then Totally Sketchy

Adsterra, the self-proclaimed “premium” ad network, hails from the...