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Amber Tiffany

Amber brings her experience in B2C and B2B digital marketing and her passion for content to her role as Content Marketing Manager at Invoca. Invoca is the leading inbound call marketing solution that empowers advertisers, agencies and performance networks to track, measure and optimize inbound calls. Learn more about Invoca

Marketing Madness

How Affiliate Marketers Are Scoring 50% Conversion Rates

When you think about affiliate marketing you probably jump to digital tactics like PPC, display, or rewards websites, and lump phone calls in with...

Amber Tiffany - 2017-02-06

Specials

Every Company Can Cash in on Pay-Per-Call

Performance marketers are experts in the realm of online activity, lead forms, and clicks, clicks clicks. But while you’re testing, optimizing, and driving more...

Amber Tiffany - 2016-10-28

Marketing Madness

5 Amazing Ways to Use Pay-Per-Call to Crush Goals

Performance marketers sometimes feel like they’re losing an uphill battle, and for good reasons. They have to combat perpetual issues of scalability and quality...

Amber Tiffany - 2016-10-27

Marketing Madness

What Is Pay-Per-Call and Should I Be Doing It?

We’ve been using traditional media to drive phone calls for a long time. We can all probably recite a phone number from a radio...

Amber Tiffany - 2015-04-21

Marketing Madness

From $500K to $32 Million in Revenue with Mobile Search

In 2011, RingRevenue shared the story of Justin Elenburg, a performance marketer who earned over $500,000 in a year. Before it was mainstream, Justin...

Amber Tiffany - 2013-04-28

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Adtech2024-11-04

Amber Tiffany

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Heather Macaulay’s MadTech Miracle Cure: Another “Game-Changer”

Adam Brotman’s AI Revolution: How Forum3’s Spok is Rewriting the Marketing Playbook

Scott Schiller’s Guide to the Mad World of Media, Advertising, and AdTech – Hold the Jargon, Double the Reality Check

Brand vs. Performance? Why Not Both? How Your Budget Tug-Of-War Became a Power Couple

From Mad Men to Mad Brands: Unpacking the Great Ad Spend Shake-Up

Why Programmatic CTV Still Feels Like a Fyre Festival for Advertisers

EXCLUSIVE: Why SambaTV is Buying Semasio

Sprinkling Fairy Dust on CTV Ads: When Artificial Intelligence Meets Artificial Results

Laurel Rossi on Marketing’s Shiny Distractions, Linear TV’s Last Gasp, and Why the Industry’s All Bark and No Bite

Mark Coleman: The VC Who Tossed the Rulebook (And has a heart)

ARCHIVE

AdTech’s Great Purge: The Last Stand of the Bloat Masters

Laurel Rossi on Marketing’s Shiny Distractions, Linear TV’s Last Gasp, and Why the Industry’s All Bark and No Bite

Heather Macaulay’s MadTech Miracle Cure: Another “Game-Changer”

Must Read

AdTech’s Great Purge: The Last Stand of the Bloat Masters

Mark Coleman: The VC Who Tossed the Rulebook (And has a heart)

Laurel Rossi on Marketing’s Shiny Distractions, Linear TV’s Last Gasp, and Why the Industry’s All Bark and No Bite

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Amber Tiffany

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