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Alex Becker

Alex Becker is an Internet Marketer, Author and Blogger who specializes in SEO and converting traffic. His current focus is expanding his Internet Marketing Blog The Link Back and growing his marketing company (Surge Wofl) He also has a dog named Boots!

Leaders

Leadership Summit Interviews

The following interviews were conducted as a run up to the Offervault Performance Marketing Leadership Summit. They were hosted by Jim ...

Alex Becker - 2010-04-19

Marketing Madness

How to Get Started in Affiliate Marketing

There are many reasons, but here are three reasons I would start market affiliate programs: 1. you don't need to create your own products, 2. you...

Alex Becker - 2009-01-13

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Adtech2024-12-20

Alex Becker

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2024: Goodbye Impressions, Hello Attention

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Sam Bloom: Marketing’s Last Sane Man?

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Mobile Web Ads: The Walking Dead of Digital Marketing

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

ARCHIVE

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

The Verge Exposes Frank Kern and Mike Filsaime

Fortnite In-Game Advertising. How does it Work?

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FTC Sends Warning Letters to Healthcare Lead Generators

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

What is the Perfect Ad?

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Alex Becker

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