Accelya, a global provider of technology solutions to the travel industry, has announced the appointment of Tom Erskine as its new chief marketing officer. The former AWS and Microsoft executive will oversee the development and execution of Accelya’s marketing initiatives globally, with a focus on improving customer intimacy and driving a culture of innovation and experimentation.
Erskine brings two decades of experience in the software and technology sectors to his new role, having previously held senior positions at Microsoft and AWS, where he served as Head of Enterprise Marketing for the EMEA region. Most recently, he was Chief Marketing Officer at cloud web hosting company Cloudways, which is now part of DigitalOcean.
In his new position, Erskine will report to chief revenue officer Andrew Wilcock and work closely with the Accelya leadership team to ensure the company remains customer-centric and pro-airline in its approach, while fostering a culture of innovation and experimentation.
“This is a truly exciting time for airlines, and I’m proud to be joining an organization at the forefront of accelerating the digital transformation for the industry,” said Erskine. “I look forward to driving further growth for Accelya by listening closely to our customers, fostering a culture of innovation and experimentation, and continuing to make Accelya a great place to work for our international team of marketers.”
Accelya CEO Sam Gilliland added that Erskine’s extensive experience in the software industry, particularly his years at AWS, would be invaluable in driving the company’s customer centricity and unlocking innovation across the organization. “He will be a tremendous asset to our leadership team, bringing a fresh perspective, strong international experience, and a track record for really striving to understand customers’ needs and motivations,” said Gilliland.
With Erskine on board, Accelya is well positioned to drive further growth and innovation in the travel industry, solidifying its position as a leading provider of technology solutions that help airlines stay ahead of the curve.
